Nusa is a new voice in the world of Asian jewellery. A Balinese jewellery brand that handpicks the finest handcrafted silver jewellery from artisans in Bali.

IKTOMI was hired to create a full branding experience which include an e-commerce website that would communicate the brand story, vision, build a community and allow customers to buy online.



A smooth shopping experience


The principal concept behind the design of this responsive e-commerce website focuses on the jewellery products; the layout is clean, elegant and attractive. It incorporates details from the visual identity, such as the color palette, typography and imagery maintaining the consistency of the brand’s visual language. The navigation is straightforward; the user can explore the jewellery selection in an intuitive way making the experience of buying smooth and simple.
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